Nov 04, 2020

Social Media & Forum Moderator - Firearms Industry

  • Primary Arms, LLC
  • Houston, TX, USA
Full time Firearms Industry Outdoor Industry Communications Digital Content eCommerce Entry Level Marketing Public Relations

Job Description

Primary Arms, LLC. is one of the fastest growing companies in the outdoor sports and firearms industry. We are looking for an on-site Social Media & Forum Moderator, with extensive firearms and optics/sights knowledge, who is available for immediate hire in Houston, TX. At Primary Arms, we pride ourselves on working hard, enjoying what we do, and exceeding our customers’ expectations. This is an exciting opportunity for a firearms enthusiast! We enjoy a business casual dress code, competitive pay and benefits, making us an attractive choice for the right candidate. We also have an exceptional employee purchase plan.

The Social Media & Forum Moderator is responsible for attracting and interacting with our core consumers, growing our brand awareness through our on-line communities that include the top social media channels and forums. The Social Media & Forum Moderator will work closely with influencers and brand advocates. The goal is to achieve superior customer engagement, website traffic and revenue by strategically exploiting all aspects of the social media marketing roadmap.

This is a full-time position with daytime and early evening hours. Some non-standard work shifts may be required.

This is an in-house position, at our offices located in Houston, TX.

This position predominantly carries out responsibilities in the following functional areas: ​

Responsibilities and Duties

Manages all social media channels (Facebook, Twitter, Instagram, YouTube, Pinterest, LinkedIn) and forums (Sniper’s Hide, M4 Carbine, ARFCOM, Calguns.net) for the Primary Arms brand

Builds and execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification

Generates, edits, publishes and shares daily content (original text, images, video) that builds meaningful connections and encourages community members to take action

Builds content calendars and content creation

Develops, plans and executes sweepstakes

Monitors all internet activity in relation to Primary Arms social network

Optimizes company pages within each platform to increase the visibility of company’s social content

Identifies opportunities with influencers to promote brand awareness

Moderates all user-generated content in line with the moderation policy for each community

Collaborates with vendor partners, affiliates and influencers

Continuously improves by capturing and analyzing the appropriate social data/metrics, insights and best practices, and then acting on the information

Collaborates with other departments (merchandise, customer service, sales, etc) to manage reputation, identify key players and coordinate actions

Represents company at media events and network to build relationships

Attends trade shows and business events

Other tasks, as assigned, within the Primary Arms Team

Skills and Qualifications

The incumbent must demonstrate proficiency in the following areas:

2 years’ college or direct social marketing experience

Must have 2 to 3 years of proven working experience as a social media specialist

Must have experience with firearms forums

Excellent consulting, writing, editing (photo/video/text), presentation and communication skills

Graphic skills a plus – Adobe Suite (Photoshop, Illustrator, Premeire)

Demonstrable social networking experience and social analytics tools knowledge

Knowledge of online marketing and good understanding of major marketing channels

Positive attitude, detail and customer oriented with good multitasking and organizational ability

Ability to work well with cross functional teams

Comfortable being on live broadcasts

Ability to work with a diverse group of individuals and prioritize work

Firearms knowledge (in-depth AR-15, AK-47, Optics, Sights) required

 

Compensation: Pay based on experience.

Please do not apply if you are under 21.

Please do not apply if you do not have extensive firearms (AR-15 & AK-47 platform) and optics/sights knowledge.

Principals only. Recruiters, please don't contact this job poster.

Do NOT contact us with unsolicited services or offers.

No phone calls, please.

 

About Primary Arms, LLC:

Primary Arms was started in 2007 with one goal: to provide firearms owners with high quality optics at affordable prices. We serve that goal every day by innovating new ways to save people time and money as they shop for accessories for their rifles and other firearms. We ship quickly, and provide the best customer service you can find.

 

 

Company Address

3219 South Sam Houston Pkwy EasT, Houston, Texas 77047, US

Apply Now