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ORVIS Appoints Former Athleta CMO Pollak First Chief Brand Experience Officer
Feb 08, 2022
Pollak is the latest in executive hires positioning the company for future growth. MANCHESTER, Vt. (Feb. TK) —  Orvis, the family-owned and operated outdoor retailer specializing in fly-fishing gear, dog products and active lifestyle apparel, appoints former Athleta CMO Sheila Shekar Pollak to the newly created role of chief brand experience officer, effective February 14. “Orvis is a purpose-led company. For 165 years we’ve led...
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VF Corporation Appoints Nicole Otto as Global Brand President, The North Face
Jan 11, 2022
DENVER--VF Corporation today announced that it has appointed Nicole Otto to the position of Global Brand President,  The North Face® . Otto joins VF following a successful 16-year career at Nike and will succeed Steve Murray, who is retiring and returning to the UK. The leadership transition will be effective June 2022. Otto will report to VF Chairman, President and CEO, Steve Rendle, and serve on VF’s Executive Leadership Team. Otto...
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West Marine Names New Chief Financial Officer, Cheryl Miller
Jan 05, 2022
FORT LAUDERDALE, Fla. – West Marine, Inc. the nation’s leading omni-channel provider of products, services, and expertise for the marine aftermarket, announces the appointment of Cheryl Miller as Chief Financial Officer.  She joins the company’s senior leadership team and reports to Eric Kufel, CEO. “We are thrilled to welcome Cheryl to the West Marine team,” said Eric Kufel, CEO of West Marine. “Cheryl brings a wealth of financial...
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John Weiss Joins Anything Possible Brands as New CEO
May 28, 2021
SPRINGFIELD, Mo.  –  Anything Possible™ Brands announces the addition of John Weiss as its new Chief Executive Officer. Weiss brings his passion for the outdoors and leadership experience to direct the company in its future plans to expand product offerings designed for every angler.   “I have followed John’s rise in the industry and he has always found innovative methods to elevate his brands and companies,” said Anything Possible...
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