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BEAUFORT, NC (November 5, 2020) – Earlier today, Correct Craft President and CEO Bill Yeargin announced Scott Bauer as the new President of Parker Boats. Bauer has had a 26-year career in the marine industry that began with Outboard Marine Corporation, working in both their aluminum boat group and engine group. He then transitioned to Tracker Marine Group where he held various positions in sales and customer service for 17 years...
MISSOULA, Mont . — The Rocky Mountain Elk Foundation this week announced the promotion of two employees as well as the opening of a key staff position. Shane Cronk, vice president of finance and accounting, accepted a promotion to chief financial officer (CFO). Starting as a cash manager, Shane worked various roles in the accounting department as well as development for 14 years. In the CFO role, he assumes responsibilities for...
BOZEMAN, MT. – AFFTA is pleased to announce that it has hired Whitney Tilt as the first-ever Executive Director for the AFFTA Fisheries Fund. Tilt was selected from more than 40 candidates to take the helm of the non-profit conservation organization, spearheading its strategic direction and growth. The Fisheries Fund, as a separate 501(C)3 with revenue managed separate from AFFTA membership dues, is the granting...
DENVER — Outdoor Sportsman Group (OSG) Publishing announced it has hired Mark Demko as associate editor of Petersen’s Bowhunting . Demko, a lifelong bowhunter and award-winning outdoor writer, will play a key role in creating content across “The Modern Bowhunting Authority’s” print, digital and social media platforms while working from OSG’s Harrisburg, PA office. The announcement was made today by...
For Immediate Release (North Adams, MA): North Point Brands, parent entity to Cheeky Fishing and Wingo Outdoors, is adding fishing industry veteran Peter Vandergrift to its growing team. Vandergrift will be assuming the role of Chief Marketing Officer (CMO) for both Cheeky Fishing and Wingo Outdoor brands. Vandergrift is joining the company after a seven-year run with Costa Sunglasses as Freshwater Community Manager, where he led...
HOUSTON, TEXAS – Primary Arms Optics has announced the promotion of Antonio Torres to U.S. Inside Sales and Operations Manager. In this role, Antonio will be responsible for many key functions, including managing OEM opportunities, GSA and Prime Vendor accounts, and Sales operations. Joining Primary Arms in 2018, Antonio started as the Order Operations Specialist, where he developed a comprehensive understanding of Primary Arms...
Gjøvik, Norway — Kenni Riise (43) has been appointed as the new CEO of the Verdane and Ard Group owned Mustad as of October 1, 2020. Kenni Riise has gained extensive experience from several CEO and senior management roles from international brands from both mono- and multi-brand perspectives. In addition to his extensive commercial brand and market insight, he has a strong Supply Chain background, holding a Master’s in...
ASHLAND, ORE. – Loon Outdoors welcomes the expertise of Hogan Brown to lead its marketing efforts. With products that perform both on and off the water, Loon has seen significant growth in its business leading it to require expanded capability marketing to anglers across the globe. As an only-child growing up on the Lower Yuba River in northern California, Brown took to solo activities like fly fishing and playing...
Lake Wales, Fla. — A Band of Anglers, the umbrella corporation overseeing several fishing tackle brands including Ocean Born, Engage, and Hyperlastics, has named Barry Stockhaus its General Sales Manager for the Americas. Patrick Sébile, the legendary tackle designer and founder of A Band of Anglers, Inc., led the search and called Stockhaus “my first choice to help lead the company when we started more than two years...
RubLine Marketing is proud to announce the addition of Reid Vander Veen to the agency’s team. Vander Veen brings wealth of knowledge and experience to the team in all areas of marketing including both strategic and tactical leadership. Vander Veen has led the marketing efforts for organizations of all sizes including everything from small startups to global, multi-division technology firms. “Reid is a powerhouse of a...
Johnstown, PA The Professional Outdoor Media Association (POMA) has hired Thomas MacAulay, former Marketing Director of BPI to lead the organization as its new Executive Director. Thomas will take the helm of the organization on August 11, 2020. Tony Bynum, President of the Board of Directors said, “I’m super excited to have Thomas on board. Thomas’s availability came at the right time. We had a vacancy and went...
NEW MARKETING MANAGER BRINGS VAST OUTDOOR EXPERIENCE TO LEGENDARY BRANDS EVANSVILLE, IN – Bear Archery is proud to announce the hiring of Alec Wyman to serve as a marketing manager for its legendary brands in the Bear Archery portfolio. As marketing manager, Alec’s primary objective will be supporting and implementing marketing strategies and concepts while managing sponsorship, endorsement, and pro-staff relationships....