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CYPRESS, Calif.--- Yamaha Motor Co., Ltd. (YMC), has announced that Craig Hewitt, Chief Operating Officer of YMFUS, will be promoted to President and CEO effective February 1, 2022. Hewitt joined Yamaha in 2020 to support the company’s continued growth in the Powersports and Marine segments. Prior to joining Yamaha, he served as CEO of Carfinance.com, a direct-to-consumer auto finance platform dedicated to a seamless digital transaction. His...
FORT LAUDERDALE, Fla. – West Marine, Inc. the nation’s leading omni-channel provider of products, services, and expertise for the marine aftermarket, announces the appointment of Cheryl Miller as Chief Financial Officer.  She joins the company’s senior leadership team and reports to Eric Kufel, CEO. “We are thrilled to welcome Cheryl to the West Marine team,” said Eric Kufel, CEO of West Marine. “Cheryl brings a wealth of financial...
ALEXANDRIA, VA – The Recreational Boating & Fishing Foundation (RBFF) President and CEO Frank Peterson announced he will step down as President and CEO on December 31, 2021, and will retire on February 28, 2022. Peterson’s retirement comes as RBFF continues its mission to increase participation in recreational boating and fishing, thereby helping to conserve and restore aquatic natural resources throughout the U.S. Since joining...
KENNESAW, Ga.– Marc Castillo is the new General Manager of G3® Boats, an independently operated subsidiary of Yamaha U.S. Marine Business Unit that produces aluminum and pontoon boats, effective immediately. Castillo replaces Terry Ickes, who is retiring from G3 after 21 years. A 25-year marine industry veteran, Castillo previously served as the Director of Development, Operations, Fabrication and Engineering for SAFE® Boats...
METTAWA, Ill. –  Brunswick Corporation (NYSE: BC) announced that Kris Neff has been named President, Boston Whaler and Nick Stickler has been appointed Vice President of Category Management and Strategic Planning at Mercury Marine. Both announcements are effective immediately. Neff joined Brunswick in 2005 and over the past 16 years, has excelled in a variety of roles of increasing responsibility across many divisions. Most recently, he...
GEARING UP STUDENTS FOR THEIR CAREERS Over the past 10 weeks, 41 interns from 20 states partnered with our team to produce projects, conduct research and gain valuable experience as they helped us inspire others to get outdoors. Students and young professionals came from 20 states The Bass Pro Shops summer internship program creates opportunities for students to gain experience and develop leadership skills, while networking and...
Tulsa, Ok  – Navico, parent company to the Lowrance, Simrad, B&G and C-MAP brands, announced today the hiring of Kim Rodriguez as its new PR Manager for the Americas, bringing the communications position in-house for the first time. Rodriguez has spent the past seven years at Pierson Grant, a South Florida-based communications agency, where she served most recently as Account Director leading several national consumer accounts in...
Huntsville,  AL – April 29, 2021 – T-H Marine Supplies, LLC, of Huntsville, Alabama, announces that Keith Drahman has joined the company as Aftermarket Sales Manager. Going from external sales representative to his new role at T-H Marine, Keith will now lead the company’s efforts to cultivate distribution and retail relationships, grow T-H Marine’s network within the outdoor industry, and secure competitive advantages for the...
Independent survey ranks outdoor company in the top 10 among America’s 500 largest firms SPRINGFIELD, Missouri  – Bass Pro Shops is once again being recognized by Forbes as one of America’s Best Employers. The outdoor company ranked number nine out of 500 employers that qualified for the award, ranking ahead of respected companies including Google, Disney, Lowe’s, Target and Amazon, among others. The results are based on an...
Huntsville, AL – January 27, 2021 – T-H Marine Supplies, Inc., of Huntsville, Alabama, announces that it has selected Chris Drahman for the position of National Sales and Marketing Manager. In this role, Chris will put his considerable experience to work in meeting the needs of T-H Marine's customers, identifying business development opportunities, leading T-H Marine's sales strategies, and growing the company's brand. He will work...
Expansion will support strong demand for award-winning SUN TRACKER pontoon boats BOLIVAR, Missouri – Bass Pro Shops and White River Marine Group is significantly expanding its TRACKER BOATS plant in Bolivar, Missouri, doubling the square footage of its manufacturing capabilities and adding 300 new manufacturing jobs to the region. The award-winning Bolivar manufacturing team produces America’s favorite boats, TRACKER. The expansion...
BEAUFORT, NC (November 5, 2020) – Earlier today, Correct Craft President and CEO Bill Yeargin announced Scott Bauer as the new President of Parker Boats. Bauer has had a 26-year career in the marine industry that began with Outboard Marine Corporation, working in both their aluminum boat group and engine group. He then transitioned to Tracker Marine Group where he held various positions in sales and customer service for 17 years and was the...