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Grundéns, producer of the world’s leading fishing apparel and footwear, today announces the hiring of Ashley Williams as vice president of marketing. Williams most recently served as senior director global marketing for Keen and vice president of marketing for Amer Sports Americas. Williams will lead an existing marketing team in all the brand’s marketing efforts, including creation of a new strategy to guide its entry into...
CINCINNATI, Ohio — Blackbird Products Group, LLC, makers of the Mammoth brand of premium rotomolded coolers and Mammoth PPE products, is pleased to announce that they have added Mary Schulte to their team as Senior Graphic Designer. Prior to joining Blackbird, Schulte spent 2 years with Buck Knives in a position as the company’s sole Graphic Designer responsible for conceptualizing and leading design creation for all...
Traer, IA . – For the last 10 years Brenna has worked as a professional photographer. She started her career in photojournalism and eventually expanded into commercial work, weddings, and lifestyle photography. She moved to the area from Des Moines where she worked at Meredith Corporation as a Digital Producer. There she worked with a variety of magazine publications with their digital content needs for online editions. Her portfolio...
The Scandinavian fishing tackle brand Westin is on the forefront of the European predator tackle industry, continuously launching a steady stream of innovative, long lasting and fish catching products. This is the Danish based brands DNA, a DNA shared by Nilsson. “After 9 years working for Westin as a sale representative, it is time for Westin to take the lead and adapt,” Daniel Nilsson declares. “My job has evolved in...
MISSOULA, Mont . — The Rocky Mountain Elk Foundation this week announced the promotion of two employees as well as the opening of a key staff position. Shane Cronk, vice president of finance and accounting, accepted a promotion to chief financial officer (CFO). Starting as a cash manager, Shane worked various roles in the accounting department as well as development for 14 years. In the CFO role, he assumes responsibilities for...
RubLine Marketing is excited to announce the addition of Abi Johnston to the agency’s team. Johnston is a Graphic Designer with a wide range of media design skills from print to web and digital. Her wide range of talents will complement the team at RubLine. “Abi is a great addition to our team at RubLine,” says company president, Chase Rohlfsen. “She has an impressive resume, great vision, and is a team player...
For Immediate Release (North Adams, MA): North Point Brands, parent entity to Cheeky Fishing and Wingo Outdoors, is adding fishing industry veteran Peter Vandergrift to its growing team. Vandergrift will be assuming the role of Chief Marketing Officer (CMO) for both Cheeky Fishing and Wingo Outdoor brands. Vandergrift is joining the company after a seven-year run with Costa Sunglasses as Freshwater Community Manager, where he led...
ASHLAND, ORE. – Loon Outdoors welcomes the expertise of Hogan Brown to lead its marketing efforts. With products that perform both on and off the water, Loon has seen significant growth in its business leading it to require expanded capability marketing to anglers across the globe. As an only-child growing up on the Lower Yuba River in northern California, Brown took to solo activities like fly fishing and playing...
RubLine Marketing is proud to announce the addition of Reid Vander Veen to the agency’s team. Vander Veen brings wealth of knowledge and experience to the team in all areas of marketing including both strategic and tactical leadership. Vander Veen has led the marketing efforts for organizations of all sizes including everything from small startups to global, multi-division technology firms. “Reid is a powerhouse of a...
NEW MARKETING MANAGER BRINGS VAST OUTDOOR EXPERIENCE TO LEGENDARY BRANDS EVANSVILLE, IN – Bear Archery is proud to announce the hiring of Alec Wyman to serve as a marketing manager for its legendary brands in the Bear Archery portfolio. As marketing manager, Alec’s primary objective will be supporting and implementing marketing strategies and concepts while managing sponsorship, endorsement, and pro-staff relationships....
Outdoor Occupations has temporarily activated free, unlimited job posting privileges for employers through July 31, 2020, in an effort to connect more talented outdoor industry job seekers with employers by offering our job board marketplace listing service free of charge to companies looking to hire . “Talented employees are the lifeblood of the outdoor recreation industry.  Many experienced specialty workers within sport...
OCEAN SPRINGS, Miss. – Valerie Dixon has joined the team at American Baitworks Co. as Pro Staff Manager and Event Coordinator. Dixon’s addition is another step in American Baitworks’ focus on growing awareness of the company’s fishing tackle brands; Freedom Tackle, Halo Rods, NetBait, Scum Frog, STH Bait Co. and Snag Proof. Dixon will oversee the company’s national and regional pro staff fishing teams as well...